The advent of social networking sites
such as Instagram, Facebook, Pinterest, and Tumblr has significantly impacted
the trend of digital photography, driving the global market to newer heights. Transparency
Market Research, in a report titled “Digital
Photography Market - Global Industry Size, Share, Trends, Analysis and
Forecasts 2012 - 2018,” studies the various factors propelling the digital
photography market and those that pose a threat to its future growth. This
in-depth industry report is presented in a consistent and logical format,
allowing clients to make the most of the information presented by the analysts
and make well-informed decisions concerning the future of their businesses.
The trend of sharing images over a
number of social media platforms has gained momentum over the past few years
and picture editing applications such as Adobe Photoshop have spurred this
trend, thereby fueling the digital photography market. Professional-quality
images are now possible for anyone without the need of an expert and even skilled
photographers can benefit from the convenience and efficiency that digital
photography offers. Digital cameras and post-production technologies have
further aided the digital photography market. Other factors that have
contributed towards the expansion of the digital photography market include the
increasing internet and smartphone penetration, the revolution of digital
media, the rising popularity of photo sharing sites, networking sites, and
blogging sites, and the growing interest in photography as a hobby.
The major product segments under digital
photography include photo processing equipment, camera phones, and
interchangeable lenses. Digital photography is applied in a number of fields
such as business, security surveillance, recreation, professional photography,
automotive, medical visualization, manufacturing, science, art, data storage,
photo books, and machine vision. The rising applications of photography in a
wide range of industries are also a key factor driving the digital photography
market.
Get
More Information:
The Porter’s five forces analysis model
has been deployed to give readers a better understanding of the various
components of the industry chain. The bargaining power of buyers and suppliers,
the threat of new entrants and substitutes, and the degree of competition among
the existing players in the digital photography market.
Under the competitive landscape
analysis, the most prominent companies have been identified and profiled in the
report based on attributes such as company and financial overview, recent
developments, and business strategies. With the help of a SWOT analysis, the
strengths, weaknesses, opportunities, and threats of the profiled companies are
highlighted. Kodak Co., PENTAX, Leica, Samsung Electronics Co. Ltd, Panasonic
Corp., Olympus, Toshiba Corporation, Canon Inc., Sony Corp., Fujifilm Holdings
Corp., and Nikon Corp. are some of the most prominent names in the global
digital photography market.
About
Us
Transparency Market Research (TMR) is a
global market intelligence company providing business information reports and
services. The company’s exclusive blend of quantitative forecasting and trend
analysis provides forward-looking insight for thousands of decision makers.
TMR’s experienced team of analysts, researchers, and consultants use
proprietary data sources and various tools and techniques to gather and analyze
information.
No comments:
Post a Comment