Hadoop
has become a leading platform for big data analytics today. Hadoop-based
applications are used by enterprises which require real-time analytics from
data such as video, audio, email, machine generated data from a multitude of
sensors and data from external sources such as social media and the internet.
Hadoop-as-a-service enables technical experts of organizations to perform
several operations which include big data management, big data analytics and
big data storage in a cloud. The HaaS platform enables organizations to use
Hadoop technology in a highly cost-effective manner, along with ensuring
minimal consumption of time.
Hadoop-as-a-service
is being widely accepted across various industries including IT, banking,
manufacturing and telecommunication among others. One of the emerging trends in
this market is the increased adoption of HaaS by small and medium enterprises
(SMEs). In fact, SMEs have been among the earliest adopters of this technology
and cloud computing, as this end-user segment is already conversant with the
benefits associated with cloud computing. Owing to this, the HaaS providers are
looking to capitalize on the increase in demand of this technology from the SME
segment.
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One of
the prominent factors which are primarily driving the global
hadoop-as-a-service market is the increase in demand for cost effective
solutions for the management of big data. The ability of Hadoop software to
analyze and manage large amount of data effectively, along with the
cost-efficient cloud computing technology, enables enterprises to manage big
data of any size in a cost-effective manner. Other factors driving this market
include decline in prices of cloud-based services, growing demand of HaaS from
small and medium enterprises (SMEs), agility and flexibility for businesses.
Moreover the need to reduce complexity and enhance technical expertise is
boosting the market growth. However, unfamiliarity with the Hadoop technology
or lack of awareness about is technology and lack of trained professionals is
hindering the growth of the market.
The
global Hadoop-as-a-Service market can be segmented on the basis of deployment
type into run it yourself (RIY) HaaS and pure play/managed HaaS. The run it
yourself deployment type is a more prominently used service in the current
scenario in comparison to the pure play type. On the basis of
application, the global market can be bifurcated into various industry
verticals including manufacturing, retail, healthcare, media & entertainment,
information technology & information technology enabled services (IT &
ITES), trade & transportation, banking, financial services and insurance
(BFSI), telecommunication and government sector. In addition, the market can be
broadly classified into four geographic regions, namely: North America, Europe,
Asia Pacific, RoW (including Latin America and Middle East and Africa). In the
global HaaS market, North America is the leading region, which is followed by
Europe. The market is expected to expand in the developing regions such as Asia
Pacific supported by several governments for reconfiguration of networks and
effective installation for real time optimization.
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